Interns at ASCCA Begin Their Summer Social Media Campaigns

Each summer, interns from around the country visit Camp ASCCA.

This summer, we’ll be doing podcasts using Utterz. I’ll give them a prepaid phone they can carry with them to the activity areas. While taking photos and videos, they can also grab a quick audio interview easily embedded in the camp blog as well as the camp’s social network, ASCCA Friends.

It struck me that this is a very inexpensive way to add one more multimedia layer with fun interviews to the camp’s efforts. For instance, below you’ll see one of their first video offerings.

The idea behind the Utterz podcasts comes from a realization that the students have to manage their time. We’ve found that the time spent editing video, and creation of their converged news packages for media relations offerings to newspapers, limits the amount of time they have to do audio editing, too. I missed the podcasts and they had a pretty strong download history. So, using Utterz allows us to keep audio in the mix. We’ll give it a try and see how it goes. Maybe it will also drive some new traffic to the site.

Find more videos like this on ASCCA Friends

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