looking forward to this … Maxim: Truth in PR

Michael O’Connor Clarke’s weblog ‘teases’ this September issue of Maxim magazine feature – “When PR Goes Wrong”.

It involves a yet-to-be-named “New York PR agency on behalf of the Smithsonian Institution.

Here’s the key section of the letter in question:

Now that baseball season is in full swing, it is the perfect time to inform your readers about this exciting exhibition at the Smithsonian Institution. If there has ever been a museum exhibition to highlight in [TRASHY MEN’S PUBLICATION], Baseball As America is it. Please let me know if I can provide any additional information or visuals.”

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